Facebook Marketing – 5 Don’ts

Facebook has become a steady platform for many online marketers to succeed in their business. It provides excellent scope to grow your business by meeting and communicating with numerous people that could be the potential clients or customers. However, it is not true that all the users of Facebook can successfully grow their online business. There is a certain code of behaviour that one needs to incorporate in order to succeed in generating business leads.  We, at InteliSystems offer Facebook marketing service to our extensive client base. Here, we will help you with five “don’ts” of Facebook marketing.

1. Ignoring Discussions
Facebook is a social network and socializing is a vital aspect to succeed in your intentions. If you avoid taking part in the discussions with other participants, then they will not become familiar with you and no relationship will be established.  If you try to pitch sales or market your product without taking part in the discussions, you will fail downright.

2. Only Selling
The main intention of Facebook is developing relationship with people and win their faith and trust. You can definitely introduce new products or services, but try to avoid the sales tone. Be social in your interactions so that people can learn how they will benefit from your product or service.  Only selling will never generate interest.

3. Improper Behavior
Maintaining proper behavior is very important if you want to succeed in the Facebook marketing. You must be respectful and courteous to others. If you disagree to anything, be polite to express your disagreement without being harsh or rude.

4. Incomplete Profile
Make sure you have created a complete profile that features enough information about you and the services you offer. You cannot expect to succeed in your online business, if your Facebook profile does not reveal enough details. People will find it fictitious and avoid your profile.

5. Not Maintaining Regular Updates
Last but not the least, if you do not update your profile with the latest happenings about your business, then you will fail to generate enough curiosity among your target audience in right time.  If you are launching a product, and you post the news just before the releasing date, then it won’t reach to maximum possible prospects.

MLM Facebook Marketing

Network marketing business has a great potential if one can adopt the power of Internet to create leads and develop relationships. Facebook can be used as one of the biggest platforms for MLM marketing with diverse strategies that can make your online business a success. Facebook is the leading social network that helps people to establish communication via messages, fan pages, groups and various other aspects. In order to generate MLM leads, it is definitely among the best platforms available in the Internet arena.

Use Facebook to form relationships that will help you in developing your business. It is important to develop relationships with your prospects because they do not like anything getting pushed on them with a sales pitch. Rather they look out for solutions that you can offer by forming relationship. Therefore, the most vital strategy for successful home based business is creating relationships with the prospects and then offers the right solution to them.

You are now aware of the most vital strategy to succeed in the MLM marketing, but how you can use Facebook to its full potential for developing your home based business? Joining some targeted groups can provide big help. Search for some groups that are related to your business and also appeals to you the most. Just type the keywords as per your interest and the Facebook search results will several related groups.

The next step would be sending friend request to some members of the group.  Just tell that you also possess the same interest so you would like to connect. This will lead to change of conversations and ultimately help you to develop a relationship. In this way, you will increase your network and in the process you will find many people who are interested in your offerings. The chances of reaching out to the prospective clients are bigger with Facebook in comparison to any other social networking sites.

Create your own group that will call up people that are interested in the type of business you are running. People that would like to join your group are already interested in your offerings and hence you can drive your target audience easily.

All the home based business owners are invited to join the trend of Facebook marketing and earn huge revenue. Find out more on this by visiting http://www.intelisystems.com.

Twitter Marketing Benefits for SEO

Search Engine Optimization is extremely important to increase the website traffic that leads to the success of an online business. Twitter marketing is nowadays, one of the best forms of marketing your business, and hence it is required to combine SEO with it to attain the perfect business objective. Many organizations have already started optimizing their profiles in the social network to develop high quality links that will help in getting high search engine rankings. Check some of the essential aspects that can be done to use SEO or Twitter.

If you are using your nickname as the identification of your Twitter profile, then replace it with more professional ‘username’ that includes the relevant keyword, which represents your business.  Again, choose a different name of your Twitter account, which means it should not be similar to your username. This will enable you to make use of more keywords that will promote your business even further.

Use relevant keywords for optimizing your profile. Place a Meta description of your business including the relevant keywords in such a way that the expertise of your business gets clear definition. Search engines frequently index such description and hence it is very important.

Whenever you are tweeting, make sure that you are using appropriate keywords in the messages that reflect your industry and expertise. However, do not overuse the keywords as it will be regarded as spam by the search engines. Your tweet content must be of high quality with the keywords being placed in strategic intervals.

Try to develop your tweets in such a way that the others can easily resend or retweet them. This is very helpful for search engine optimization. To succeed in this aspect, make sure that your tweet is of high quality and proper keyword usage is maintained. Try not to use the maximum number of characters so that the other users can retweet them easily.

Use short links to get the users of Twitter back to your content. Search engines prefer high quality short links and maintaining that in your Twitter usage is definitely helpful.

If you want to succeed in your online business, allow us to enhance your SEO prospects with effective Twitter marketing. For more details, visit http://www.intelisystems.com.

Best Tools for Twitter Marketing

Twitter is definitely the most happening social networking site at present. Its motto is updating people about your current activities within a limit of one hundred and forty characters. Twitter is a great platform where you can develop your followers that will stay updated with your current happenings. Such a technique is not just used for socializing, but also for the business marketing as well. In fact, Twitter marketing has become an integral part of online marketing strategy for many businesses.  If you are also willing to take part of the revolution and get the maximum out of Twitter marketing, then you must learn about its effective tools.  Here we are focusing on some of the best tools for Twitter marketing.

Twitter Karma
When you are using the social network, it is vital that you strike the right balance between your followers and those people that you are following. Twitter Karma let you to distribute the users in varied sections. The primary section includes those, whom you are following, but they are not; and the next section includes those people who are following you, but you are not following back.  This is a great tool to strike the right balance between your followers and the ‘following’ group.

There are dual usages of this tool – first usage is retweeting (RT) and the next usage is conversation management with different users. This tool helps you to get relief from typing for retweets. When you move your mouse over a tweet message by a user, you can find the RT button. Just click and send the button and your retweets are over without typing out the words.  The conversation management of the tool allows you to continue the conversation with a user even when you are unable to respond. If there is a gap in the conversation, it might generate confusion between two parties and it can affect your business adversely. This Twitter tool helps to avoid such aspects. 

Twitter Later
Mainly used for the auto pilot purpose. This tool will generate an automated welcome message and actions for auto follow and unfollow.

InteliSystems is a leading online marketing service provider and we can help you to get the best of Twitter marketing by using its tools.

Hot Twitter Marketing Trends

In the world of social media, Twitter has become immensely popular. Not only are the general users, even the biggest celebrities, experts and professionals making their presence felt by using the potential of Twitter. Usage of this social network in the business space is also getting a tremendous response as the users are reporting that they have successfully multiplied their revenue by using Twitter marketing techniques.

There are several Twitter trends that are creating a huge buzz. We at, InteliSystems, will help you to learn about a few Twitter marketing trends.

Channel Celebritydom is a popular trend that makes you no less than a celebrity or star within your niche. By means of Twitter marketing, you will be able to place yourself as a leader as it will enable you to form a group of followers that will be interested in your actions. By using Twitter, you can create such huge group of followers within a very short period of time.

The Pareto principle is also one of the successful trends of Twitter marketing. Many celebrities are using this trend where 20% of the fans will provide 80% of support. If this trend is utilized in the business sphere, then you can replace the ‘fans’ with ‘buyers’ and ‘support’ with ‘sales.’ It shows the effectiveness of Twitter marketing.

Twitter pulls that 20% towards you as they willingly follow you on the social network. They spend their time to reach and add you and therefore, they will shower their interest towards your offerings and services in comparison to the other available options. All you need to do is place some “Follow Me on Twitter” notices to your website and it will provide you with a huge number of potential buyers.

Psychic market research is emerging as the biggest tool for conducting searches that even the biggest search engines are also taking it seriously.  It implements real time searching, which can be utilized to give a new dimension to the marketing strategies as per specific target.

These trends are emerging to be very successful as more and more business houses are implementing these tactics to attain success.

Mobile Marketing and Social Media – The Power Combined

Social media unleash the power of Internet in creating most trusted promotion that is the word of mouth. Nothing convinces better than the ageless way of believing something recommended. The word of mouth travels fast breaking the barriers of geographical boundaries. Most of the prominent marketing strategies developed in these days have the element of its compatibility with the Internet processes for getting quickly integrated with social media.  

Power of Referrals:
The power of referral is enormous; it cannot come from seeing the ads. The referrals arise out of confidence. Social media instills confidence as a direct result of interactive processes where disseminating knowledge and information are of prime concern. The ads are one way communication, while social media is a two way communication. Hence, social media creates incomparably better impact. 

A horizontal Extension:
Social media marketing through the platforms like Twitter, YouTube, Facebook, etc. has its horizontal extension through mobile marketing. It means that social media platforms are now integrated in the mobile phones. It distinctly takes the characters of today’s consumer for going high on both accounts of mobile phones and social connectivity. A well designed strategy is considered to compose of both the aids of Internet marketing. 

Mobile Marketing Processes:
It is just the beginning, everybody is familiar with the incessant message arrival alerts on their mobile phones. Most frequent messages are updates on favorite sports team, discount offer, downloading new games, message from real estate brokers, messages from job portals and so on. It is just the beginning with SMS; the future should be heading for massive use of MMS for promotional purposes. In fact, mobile marketing is poised to take up a booming dimension. It is equally capable of getting back to the screen with larger and livelier magic of display on touch sensitive sets.  There should be no problem in storing for calling back with increasing size of memory. 

The serious intrusion of mobile phones in the life leaves no option, but to see the Internet and mobiles in different ways with combined powers of social media and mobile phones.

For more info or support on social media and mobile marketing, please visit http://www.intelisystems.com.

Common Mistakes of Social Media Marketing

Using social media for a productive purpose requires a conscious approach. There are many pitfalls and areas of mistake, which should be avoided for effective utilization of this intractable presence on the social media sites. A wrong approach may become a winning point for the competitors. One should try to avoid such mistakes.

Seeking sales and Not Parting Information To The Community:
Many forget the basic purpose of social media, it is a platform to make people rich with information on a subject; sales should be considered as a derivative of it. As such, in principle, a business owner has to make his presence felt by the intension of offering knowledge and information to address a need or solve a common problem. 

Failing to Create An Effective Brand Image:
If you are taking the support of social media to promote your business, ensure that your company website has sufficient strength. It has to speak of its own to create a better brand image when visited by the potential customers. If it fails to create a brand image at the first instance, it is definite that a business is lost forever; nobody likes to visit a site that has presented a disappointing picture. 

Going Out For Several Social Media Sites:
Avoid being present on several social media sites at a time. The idea is to concentrate with a community to serve better. A presence at too many sites will only result in either ineffective service to the community or not serving them at all. Both situations will have the damaging reflections on your business.   

Products and Services Of Low Value:
It will be a very wrong approach to promote business without creating a real value to the products and services of a company. Through social media people expect to gain better information. These platforms are not meant to function as an alternative marketing tool, but to get better information through interaction. One should dare to take this route only ensuring better value for the needs of people. A conviction generated through social media is far stronger than ads.             

Social media marketing is useful but you must know how to use it up to full potential. At http://www.intelisystems.com, we can help you to learn that.

Common Myths of Social Media Marketing

The companies, big and small alike, have started integrating the business with social media for its immense values. There are no two opinions about the positive role of social media; they hold the unanimous opinion of its effectiveness in promoting business.  It is necessary to understand the intricacy of using the media for business development. The social media offers practically free promotion, but one needs to recognize the intricacies involved in it due to its nature of direct interaction with the consumers. The views of experts are worth taking note of.

It is Inexpensive:
Popular blog sites and social media sites come free for use by anybody, but it needs a professional approach to mix the business prospects with open sites for people. There comes the necessity of investment for integration of the business with the media. Providing simply a link at any social media site does not serve the purpose, such presence will hardly produce a desired result. There have to be some creative features that can offer sufficient reasons to get noticed by the prospective users who visit the media sites. 

Do Not Expect To Sell Products On Social Media:
It is going to be certainly a wrong conception, if one wants to directly sell a product through social media. The media can put the things in motion for understanding; the rest depends upon how well it is steered for generating a customer. As such, the business people have to make their presence at social media sites with a different outlook.     

Difficult to Attract The Potential Customers:
Thousands of people visit the business sites just for the curiosity; that does not mean all are prospective customers.   In the same way, the social networkers know anybody can make a presence on the media sites and a large number of potential customers ignore taking a cognizance of such business ads. 

Good Products Get Recognized Fast:
An approach through social media can help immensely in growth of good products. It is useless to think of promoting faulty products with the support of social media, it can turn to become a too damaging attempt.        

If you want to learn more details of social media marketing, please contact the experts at http://www.intelisystems.com.

Brands Get a Boost with Social Media Benefits

Marketing with the support of social media is gaining popularity as a more efficient medium of promotion than the usual mediums. It has been recognized well even by multinational corporate houses. Some companies have decided to do away with their budget on certain conventional ad altogether; some are serious about slashing down significantly on conventional ad and invest in promotion through social media. These are multimillion dollar business decisions that clearly give the indication of future of social media. There are many examples on the kind of shift, and it is a phenomenon catching up throughout the world. Take the corporate behemoths like PepsiCo. Inc. for instance.

Social media certainly boost up the brand image in a far effective manner than an inert one way conventional ad. There is a shift in tendencies; people are more inclined to spending time with mobile phones and love socializing through the open platforms like Facebook, Twitter and MySpace, etc. it makes a sense to be within the dominating sphere of activities of the people.  There is more, the oldest way of business promotion, the word of mouth, is brought back to the scene with a bang. Businesses are now beginning to attach greater importance to generate referrals through the process of informative interaction through social media and blogs.

Social Media is based on creating a common platform for communities with different interests in ways of the life. Different associations of likeminded people brought together to a common platform are able to create a strong impression on any subject or product and influence the sale in a big way. As such, the social medias offers somewhat concentrated personalized approach. This is far efficient in creating the brand image of products and promote more efficiently than the conventional ads.  An additional gain to the companies using promotion through social media is the generation of real leads for promoting business for free.

There are thousands of social media sites. It is important to be selective about the sites to be present at. The objective is to reach the communities that offer better chances of interaction and acceptance of the specific products for a targeted promotion.

Provide a perfect lift to your brand, contact InteliSystems for immaculate social networking support.

How to Develop a Social Network – Five Easy Steps

Business owners are always keen to find the best and easy solution to develop their business in an effective manner that will work in a long way. Social networking platforms offer one of the wonderful ways for developing a business on the internet. Surely, social networking is extremely effective; but like behind every beautiful creation there is a thought and planning, social networking also requires a good strategy to make it result oriented. So, get started with a plan of progress, popularly known as 5 easy steps.

Step#1: It pays to listen to the people; despite diverse interest of people, people in a community have certain common problems. It is going to pay if you recognize the common interest or problem of a community. As a social networker, you interject as one in consonance with the collective issue to enjoy fast acceptance.

Step#2: Make a ground to slowly draw the attention and interest of individuals to the topic of your business. This is centered on creation of a niche to get people actively participate in the subject of your interest. This involves a fine tuning; an abrupt introduction of topic has chances of rejection.

This stage is crucial because you have to identify the people who are zealous on the subject that you want to field in.

Step#3: All social networks have similar features of qualifying data to be an accepted member of the sites. The personal profiles provided for qualifying in a forum or a group, etc. is covered with the policy of privacy. As such, you have good chances of being already recognized for your field of activity.

Step#4: Use every tool and support to be informative and engaging. Find the opportunity for personal interaction; decide for the appropriate time for such personal interaction and divert them to your personal website.

Step#5: You got to create a serious audience to your blog post or the independent website. If you are able to build a good traffic to your website, you have already achieved a lot.

Are you willing to develop a social network for your business’s success? Contact the expert professionals at http://www.intelisystems.com.