March 31, 2011 By

Online Marketing Best Practices for Dental Offices

With dental practices now widespread around the globe, a prosperous dentist can be taken off-guard by its competitors owing to the marketing techniques. Whether or not you are new to the arena, dental offices need a certain amount of exposure to claim their worth. With the Internet being the most obvious and widest spectrum for showcasing a portfolio, a dental professional can gain enough public impression by marketing himself online. With a large number of ways to do so, creating a website is the stepping stone. A website acts as a portal that leads the pathway for Internet surfers to gain knowledge about your services. 

With competition on high rise, people choose to have several websites to generate more traffic. You need to segregate your services and compartmentalize them under different websites. The more subject specific your website gets, the higher it clambers up the search engine rank. However, you should consider creating a quality website aside creating multiple websites and thinking that to be an end to your marketing efforts. We suggest a CMS website as it provides you with the option of content management as frequent as you need. You can change content, edit galleries, refurbish the website design, etc. to upgrade them making them favorable for search engine crawling.

Further, you can create a blog of your own by paying a very minimum amount and can keep it posted regularly for public attention. If, you do not have a flare for writing, you can assign the job to a writer who will pen down your services, their success rate and specialty in decorative language to make them catchy enough to hook public attention.

You can publicize your services through online ads. If, you do not want to go overboard with the advertising expense, you can choose the Pay Per Click option. A very popular way of advertising, you will have to subscribe to this form of marketing and pay only when a user clicks on it for viewing.

InteliSystems offers online marketing services by handling all the areas of SEO, SEM, designing, overhauling, etc. to ensure that your website appears in the first list of search engines. For more information, click http://www.InteliSystems.com.

Filed Under: Digital Marketing, Search Engine Marketing, Web Development Tagged With: , , , , , , , ,
March 19, 2011 By

How Leading Construction Companies Use E-mail Marketing To Increase More Traffic And Revenue

E-mail marketing is one of the best tools that the online business owners must make a good use of. E-mail marketing is the cost-effective way to find the potential clients. With the help of e-mail marketing, you can establish your own brand identity; can successfully drive traffic to your website. We offer you the best of e-mail marketing services that will help your construction company to have an edge over the others in the business domain. We, at InteliSystems, have formed a business alliance with Constant Contact so that the results of the marketing campaigns can be gauged by you.

For getting tangible benefits, a proper e-mail marketing strategy has to be framed after identifying your target audience. The multifarious needs of the prospective clients need to be figured out and then you can segment the e-mail list. Segmentation of the e-mail list helps you to reach your business message more successfully to your target audience.

Since the content can be customized, make sure that the content is fresh and appealing, hooking the interest of the customers while you spell out the product features and the services. These captivating features of the products and services that the construction company offers are called the drivers. A successful E-mail marketing campaign should communicate your drivers, promote the relevant products helping you to earn more revenue by accelerating the sales rate. You can offer the products capped with exciting offers and alluring deals so that a sense of urgency is created, making the buyers to take a prompt buying decision. You must generate leads to earn potential income for your online construction business.

The recipients of the e-newsletters should be enticed with the precise but interesting information about your construction company and should click on your construction company’s website, to learn more about the business organization. You need to build your organization’s credibility with press releases and need to speak about its achievements and track record of consumer satisfaction. This way you can invite more traffic to your business website. With the acceleration of the sales rate, you will be able to earn more.

Filed Under: Digital Marketing, Email Marketing Tagged With: , , ,
March 17, 2011 By

How CMS Website Can Boost Your Business’ Online Marketing?

In today’s scenario, an organization’s success depends largely on its online presence and the extent of exposure it receives virtually. While almost all small, medium and large scale companies host their company profile in their website over the Internet, with the advent of CMS or content management system websites, Internet marketing has undergone a radical change. Since its genesis, Internet marketing and CMS have been intricately linked, though the present form of CSM has highly evolved. Besides offering flexible editing options, the website interface is now more used as an effective marketing tool.

CMS websites have their inherent quality of crawling up the search engine results with their upgradable options. Rich in features, a lot of entrepreneurs prefer them over average HTML websites. With lithe updating options, you are at liberty to add new posts, insert images, revamp designs, etc. to keep it fresh and new. Web spiders always tend to crawl in those websites that are regularly revised. Hence with CMS websites, you will automatically get focused enough to welcome enough traffic to make your website known. Thus it has the natural property of search engine optimization. CMS is currently one of the most effectual means of online business marketing.

However, today’s CMS is more powerful and improved as it has adapted itself with time and changing market strategies. Presently, it comes integrated with various techniques, tools and strategies of SEM and SEO. With the amalgamated effect of optimization along with editing facility, the users can climb up the ranking results effortlessly. Besides, affecting the search engine ranking, it also allows strong optimization for Google maps and Google AdWords management. By putting the content management system to effect, you can create web pages that are search engine friendly for appearing first in the search results.

Some of them have the ability to search out relevant and suitable keywords and Meta tags so that the search engines can scan the website thoroughly. This eventually leads to successful online business marketing as more traffic will be driven for a larger exposure.

If you want to learn more about how we can boost your online business with effective CMS system, visit http://www.InteliSystems.com.

Filed Under: Digital Marketing, Web Development Tagged With: , , ,
March 1, 2011 By

Advantages of CMS Website (Compared to HTML)

In this era of Internet marketing, it is almost indispensable to showcase a company’s growing portfolio over the Web. The World Wide Web is a platform that receives an inordinate exposure which is getting staggeringly higher with each passing day. However, factors like website design, content, etc. dominates the conditions of drawing prospective clients’ attention through websites. This is where CMS websites or custom management system websites come in the play. Unlike a standard HTML website, CMS website offers content management that helps the owners edit and modify the webpage from time to time.

Complex websites and even simpler ones require changes and upgrades in response to clients’ changing tastes and demands. While the HTML websites are relatively fixed and offer limited editing options, CMS websites are highly user-friendly and uncomplicated to modify, add or delete items published in different locations.

InteliSystems is an Internet marketing agency that offers CMS website development services that are flexible enough to generate customers flow. We offer highly personable and dynamic search engine friendly interfaces that pose favorable editing options that will ensure that change is on the roll. You can easily upgrade it to make it more catchy and engaging for the visitors that will be potential enough to turn them into clients.

Our CSM websites are particularly constructive for companies that do not have webmasters or web designers who will perform the improvement job regularly. However, with us, you can update your website content, galleries, posts, designs, etc. lithely as required by the trend of the age. InteliSystems provides the system users with ample scopes to revise the website by using a simple text editor. The editor used can be anything from Microsoft Word to other popular word processors. Therefore, you do not have to be a trained designer to extend or reduce your website theme. Any layperson familiar with website operation and access to the site will be able to make the changes. Therefore, the CMS system will enable you to synthesize more traffic while keeping the expenses in check for a profitable venture.

For more information, click http://www.intelisystems.com.

Filed Under: Web Development Tagged With: , , ,
November 3, 2010 By

Facebook Marketing – 5 Don’ts

Facebook has become a steady platform for many online marketers to succeed in their business. It provides excellent scope to grow your business by meeting and communicating with numerous people that could be the potential clients or customers. However, it is not true that all the users of Facebook can successfully grow their online business. There is a certain code of behaviour that one needs to incorporate in order to succeed in generating business leads.  We, at InteliSystems offer Facebook marketing service to our extensive client base. Here, we will help you with five “don’ts” of Facebook marketing.

1. Ignoring Discussions
Facebook is a social network and socializing is a vital aspect to succeed in your intentions. If you avoid taking part in the discussions with other participants, then they will not become familiar with you and no relationship will be established.  If you try to pitch sales or market your product without taking part in the discussions, you will fail downright.

2. Only Selling
The main intention of Facebook is developing relationship with people and win their faith and trust. You can definitely introduce new products or services, but try to avoid the sales tone. Be social in your interactions so that people can learn how they will benefit from your product or service.  Only selling will never generate interest.

3. Improper Behavior
Maintaining proper behavior is very important if you want to succeed in the Facebook marketing. You must be respectful and courteous to others. If you disagree to anything, be polite to express your disagreement without being harsh or rude.

4. Incomplete Profile
Make sure you have created a complete profile that features enough information about you and the services you offer. You cannot expect to succeed in your online business, if your Facebook profile does not reveal enough details. People will find it fictitious and avoid your profile.

5. Not Maintaining Regular Updates
Last but not the least, if you do not update your profile with the latest happenings about your business, then you will fail to generate enough curiosity among your target audience in right time.  If you are launching a product, and you post the news just before the releasing date, then it won’t reach to maximum possible prospects.

Filed Under: Digital Marketing, Social Media Marketing Tagged With: , , , , , , ,
October 28, 2010 By

MLM Facebook Marketing

Network marketing business has a great potential if one can adopt the power of Internet to create leads and develop relationships. Facebook can be used as one of the biggest platforms for MLM marketing with diverse strategies that can make your online business a success. Facebook is the leading social network that helps people to establish communication via messages, fan pages, groups and various other aspects. In order to generate MLM leads, it is definitely among the best platforms available in the Internet arena.

Use Facebook to form relationships that will help you in developing your business. It is important to develop relationships with your prospects because they do not like anything getting pushed on them with a sales pitch. Rather they look out for solutions that you can offer by forming relationship. Therefore, the most vital strategy for successful home based business is creating relationships with the prospects and then offers the right solution to them.

You are now aware of the most vital strategy to succeed in the MLM marketing, but how you can use Facebook to its full potential for developing your home based business? Joining some targeted groups can provide big help. Search for some groups that are related to your business and also appeals to you the most. Just type the keywords as per your interest and the Facebook search results will several related groups.

The next step would be sending friend request to some members of the group.  Just tell that you also possess the same interest so you would like to connect. This will lead to change of conversations and ultimately help you to develop a relationship. In this way, you will increase your network and in the process you will find many people who are interested in your offerings. The chances of reaching out to the prospective clients are bigger with Facebook in comparison to any other social networking sites.

Create your own group that will call up people that are interested in the type of business you are running. People that would like to join your group are already interested in your offerings and hence you can drive your target audience easily.

All the home based business owners are invited to join the trend of Facebook marketing and earn huge revenue. Find out more on this by visiting http://www.intelisystems.com.

Filed Under: Digital Marketing, Social Media Marketing, Social Networking Tagged With: , , , , , , , ,
October 20, 2010 By

Increase Website Traffic- Use Facebook Marketing

Using a social network like Facebook has become an integral part of online marketing and for driving sufficient traffic towards the website. If this platform is used in the correct manner, it can generate huge traffic, which ultimately increases the sales potential of the website.  Are you willing to experience the best online marketing trend with Facebook? Check this out.

Facebook – The Biggest Social Network
The market share of Facebook has increased tremendously, and it has become the biggest social network. How does it can help the online marketers to generate traffic? Being the biggest social networking platform ensures the fact that the number of Facebook users is bigger than any other social network, and it also enhances the scope of higher potential leads. However, it is important not to get carried away as driving sufficient and relevant traffic by using Facebook requires adequate tactics.

Identify Your Niche Group
Facebook includes thousands of groups and the number keeps on increasing as somebody or the other is constantly creating a new group on the network.  It is for sure that you will find several groups that match to your niche and the best part is that joining these groups is free. When you become a part of such groups you are getting exposed to numerous targeted audiences that have an interest in your niche offerings. Send invitations to the members of the group and make new friends. When these ‘friends’ will visit your website, the traffic will boost up and also your sales figure.

Join Discussion Boards
Join the forum discussion that relates to your industry and comment on the postings. This will increase the interaction with people that have a similar interest. There is every possibility to meet up with the potential clients.

Regularly Update Your Profile
Maintain regular updates in your profile. Whenever there are plans of launching a new product, offering a new service, promotional offer, or anything else that could generate interest in the mind of your targeted prospects, your profile must be updated. Your updates will get a huge platform and thousands of people would be able to know what you’re offering. This will increase your brand awareness and definitely generate more traffic.

If you are looking forward to increase website traffic with Facebook marketing, contact http://www.intelisystems.com.

Filed Under: Digital Marketing, Social Media Marketing, Social Networking Tagged With: , , , , , , ,
October 14, 2010 By

Generating Leads With Facebook Marketing

Are you finding it very hard to generate sufficient traffic to your website? Is your online marketing tactics not bringing in enough results? We, at InteliSystems can help.

This is the time to get into a reality check. This is the time of social networking and every field is making the most out of it. If you want your online business to succeed, then you have to make sure that your website is generating enough leads. In this aspect, social networks can prove to be very beneficial. However, there are numerous social networks that can provide such service. You have to determine which particular social network can provide you with the maximum benefits. Facebook is the leading social network that has numerous followers. You can use this platform to generate good quality leads that will help your online business to flourish with ease.

Facebook is no less than a fantasy for the MLM users as it is one of the top trafficked websites on the Internet.  It can serve as the biggest platform to find the like minded people who are looking to expand their business or want to start a new enterprise. You can find some of them within your friend’s list in the Facebook, or else you can easily reach out to them by searching relevant categories.  In the social network, you will find numerous categories that match up with your industry and niche. All you need to do is send a friend request and if the invitation gets accepted, you can successfully increase your leads.

However, just inviting more people to join your network will not serve the purpose as you must convince them that they will get enough value.  Maintain individualized contact with them and keep them updated about your business happenings, product launch, promotions, etc. Create targeted group in the Facebook and invite people to join; you will get the most receptive leads that will boost your business.  Also, communicate with different people in the group and release mass emails. This will enhance the group’s value and help you in generating quality leads.

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Filed Under: Digital Marketing, Social Media Marketing, Social Networking Tagged With: , , , , , ,
September 29, 2010 By

Twitter Marketing Benefits for SEO

Search Engine Optimization is extremely important to increase the website traffic that leads to the success of an online business. Twitter marketing is nowadays, one of the best forms of marketing your business, and hence it is required to combine SEO with it to attain the perfect business objective. Many organizations have already started optimizing their profiles in the social network to develop high quality links that will help in getting high search engine rankings. Check some of the essential aspects that can be done to use SEO or Twitter.

If you are using your nickname as the identification of your Twitter profile, then replace it with more professional ‘username’ that includes the relevant keyword, which represents your business.  Again, choose a different name of your Twitter account, which means it should not be similar to your username. This will enable you to make use of more keywords that will promote your business even further.

Use relevant keywords for optimizing your profile. Place a Meta description of your business including the relevant keywords in such a way that the expertise of your business gets clear definition. Search engines frequently index such description and hence it is very important.

Whenever you are tweeting, make sure that you are using appropriate keywords in the messages that reflect your industry and expertise. However, do not overuse the keywords as it will be regarded as spam by the search engines. Your tweet content must be of high quality with the keywords being placed in strategic intervals.

Try to develop your tweets in such a way that the others can easily resend or retweet them. This is very helpful for search engine optimization. To succeed in this aspect, make sure that your tweet is of high quality and proper keyword usage is maintained. Try not to use the maximum number of characters so that the other users can retweet them easily.

Use short links to get the users of Twitter back to your content. Search engines prefer high quality short links and maintaining that in your Twitter usage is definitely helpful.

If you want to succeed in your online business, allow us to enhance your SEO prospects with effective Twitter marketing. For more details, visit http://www.intelisystems.com.

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Filed Under: Digital Marketing, Search Engine Optimization, Social Media Marketing Tagged With: , , , , , , , ,
September 24, 2010 By

Best Tools for Twitter Marketing

Twitter is definitely the most happening social networking site at present. Its motto is updating people about your current activities within a limit of one hundred and forty characters. Twitter is a great platform where you can develop your followers that will stay updated with your current happenings. Such a technique is not just used for socializing, but also for the business marketing as well. In fact, Twitter marketing has become an integral part of online marketing strategy for many businesses.  If you are also willing to take part of the revolution and get the maximum out of Twitter marketing, then you must learn about its effective tools.  Here we are focusing on some of the best tools for Twitter marketing.

Twitter Karma
When you are using the social network, it is vital that you strike the right balance between your followers and those people that you are following. Twitter Karma let you to distribute the users in varied sections. The primary section includes those, whom you are following, but they are not; and the next section includes those people who are following you, but you are not following back.  This is a great tool to strike the right balance between your followers and the ‘following’ group.

Twittertree
There are dual usages of this tool – first usage is retweeting (RT) and the next usage is conversation management with different users. This tool helps you to get relief from typing for retweets. When you move your mouse over a tweet message by a user, you can find the RT button. Just click and send the button and your retweets are over without typing out the words.  The conversation management of the tool allows you to continue the conversation with a user even when you are unable to respond. If there is a gap in the conversation, it might generate confusion between two parties and it can affect your business adversely. This Twitter tool helps to avoid such aspects. 

Twitter Later
Mainly used for the auto pilot purpose. This tool will generate an automated welcome message and actions for auto follow and unfollow.

InteliSystems is a leading online marketing service provider and we can help you to get the best of Twitter marketing by using its tools.

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Filed Under: Digital Marketing, Social Media Marketing Tagged With: , , , , , , ,